“The world is but a canvas to our imagination.”- Henry David Thoreau.
Henry David Thoreau was an American author, philosopher, naturalist, surveyor, and historian, amongst other things. He lived during the early part of the 19th Century. The breadth of his life reminds me of the idea of the ‘Renaissance Man’.
When I reflected on this message carefully, it dawned on me how people some 200 years ago also realised the power of the human imagination. It is perhaps our greatest gift, and has always been. The Renaissance of 1300-1600 proved this across all the disciplines. The Industrial Revolution proved this particularly in industry and business. And now in the early 21st Century we are seeing this in the Information Age.
A lot of people speak about ‘new economies’. Things only become ‘new’ through the power of our imagination. It amazes me, how in our time, we have in the palm of our hands a digital revolution in terms of human knowledge and imagination. In a seminar recently, I paused when we were told: ‘in the next 10 years, 40% of all jobs will not longer exist.” The Digital Revolution we are seeing now, what I call ‘Dot Com Mark II’ after the bubble around 2001 was pierced, is something we all must pay close attention to. Not only can it impact jobs, it will create new and vibrant business and investing opportunities in which we all can partake.
This democratisation of opportunity has been gifted to us by the internet and other digital technologies. I believe in the years coming we will see a massive shift to digital small to medium enterprises (DSMEs). These will be agile, globally connected businesses that are either purely digital in terms of product or service, or they facilitate the movement of non digital products or services. We are already seeing this as clever digital players create bridges for Australian farmers to sell direct to Chinese consumers through powerful and efficient digital channels.
For too long traditional education has focused on the analytical mind over the creative mind. Now, before it is too late, we need to design a better balance. Analysis always comes after the birth of a creative idea- not before. Both are necessary, but without innovation, the landscape can be quite empty. Digital innovation at several levels, may even become a new yardstick for business and investing success in coming years.
Regards, Lee M. Spano, Creatness International www.creatness.com
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